Getting found when buyers ask AI
Field notes on AI search visibility, AEO, and ChatGPT ads. Written for the B2B marketers and manufacturers who'd rather be the answer than fight for a click.
How to Get Your Business Recommended on ChatGPT
ChatGPT recommends specific companies when buyers ask for vendors. Here's how it decides, and the five things that get your business named.
ChatGPT AdsWhat Are Context Hints in ChatGPT Ads?
Context hints are how you target ChatGPT ads: plain-language descriptions of the buyer conversation you want to appear in. Here is how they work and how to write them.
AI SearchIncite the Cite: Turning AI Citations Into Actual Clicks
AI cites your content and sends no traffic. The fix is a functional asset the chatbot can't reproduce, so it has to send the user to you.
AI SearchIs SEO Dead? What B2B Companies See as AI Search Takes Over
SEO isn't dead, but the click is. Here's what's actually changing for B2B in 2026 and what still earns you business.
AI SearchWhy Your Traffic Is Dropping Even Though Your Rankings Didn't
Your keywords still rank. Your traffic fell anyway. AI Overviews are answering the question before the click. Here's how to tell, and what to do.
ToolsThe Best AI Visibility & AEO Tools in 2026
A grouped, honest rundown of the tools for tracking and improving your brand's presence in ChatGPT, Perplexity, and Google AI Overviews.
FundamentalsAEO vs SEO vs GEO: What's Different and What Still Matters
Three acronyms, one real shift. A plain-English breakdown of where they overlap, where they don't, and what to actually work on.
HiringWhat Does It Cost to Hire Someone for AEO?
Real ranges for DIY, freelance, agency, and fractional-consultant AEO help, and the business arithmetic that tells you which one pays for itself.
HiringHow to Choose an AEO Consultant or Agency
The AEO field is new enough that anyone can claim it. Here are the questions that separate operators from opportunists.
ChatGPT AdsDone-For-You ChatGPT Ads: What a Managed Campaign Involves
Ads are live in ChatGPT and the targeting is unlike anything before it. What running them well actually takes, week to week.
ManufacturingHow Manufacturers Show Up in ChatGPT When Buyers Ask for Suppliers
Procurement teams now ask AI to shortlist suppliers. Here's how ChatGPT builds that list, and why some shops never make it.
ManufacturingAEO for Industrial B2B: Why Distributors and Trade Press Beat Your Homepage
In industrial categories, AI trusts third parties more than your own site. Where to earn the mentions that actually move the answer.
ManufacturingA Michigan Manufacturer's Guide to AI Search Visibility
A practical, local starting point for Metro Detroit shops that want to be the supplier AI names first.
ResearchWe Asked ChatGPT to Recommend B2B Suppliers. Here's How It Chose
A repeatable experiment for seeing who AI names in your category, and the four signals that decided the answer every time.
ResearchThe State of B2B AI Visibility: What Most Manufacturer Sites Are Missing
The same three gaps show up in almost every AI-visibility audit we run. Here's what they are and how to close them.
Want someone to run this for you?
ContextHinter is built by Bootstrap Creative, a Metro Detroit consultancy that has helped B2B companies with HubSpot, Google Ads, and analytics since 2010. We now set up AI search tracking, fix the content and schema gaps it exposes, and manage ChatGPT ad campaigns end to end.
Book a Strategy Call30 minutes with Jake Lett. No pitch deck. You leave with a read on where your brand stands in AI search and what to fix first.
What we cover on the call
- How your brand currently shows up in ChatGPT and Perplexity
- Which competitors AI engines recommend instead — and why
- Whether ChatGPT ads make sense for your pipeline
- A prioritized fix list you can act on with or without us